Saturday, June 1, 2019

A New Path Ahead For U.S. Public Diplomacy Advocates In A Digital Age?

Alan Heil, Public Diplomacy Council, May 28, 2019

What is public diplomacy? [JB -- see also (1) (2) (3) (4)]

It’s a term used more widely than ever in the 21st century, as a leading scholar of the concept, the University of Southern California’s Professor Nicholas J. Cull explains: “Public diplomacy deals with the influence of public attitudes on the formation and execution of a nation’s foreign policies.”
Dr. Cull adds that PD encompasses dimensions of international relations beyond traditional diplomacy, including:
  • The formation of public opinion in other countries
  • The interaction of private groups in one country with those of another
  • The reporting of foreign affairs and its impact on policy
  • Communication between those whose job it is in various countries, including diplomats and foreign correspondents.
These themes reflect a wide range of intercultural communications, public and private, via cultural and educational exchanges with international visitors and US-funded global broadcasting.

What Are The Public Diplomacy Council (PDC) And The Public Diplomacy Association Of America (PDAA)?


PDC’s new president, Dr. Sherry Mueller, addresses the crowd at a First Monday Forum.
These two non-profit citizen volunteer groups headquartered in DC are exploring ways of supporting effective public diplomacy in unprecedented ways. Together, they have nearly 600 members, many of them retired foreign service officers or alumni of international communications organizations. This month, former PDC President Adam Clayton Powell III, who is also the director of the University of Southern California’s Washington office, and former PDAA President Ambassador Cynthia Efird are moving on from their non-governmental public diplomacy leadership posts. How have they strengthened a long-sought cooperative effort of both organizations? A number of US government alumni, including this writer, are members of both the PDC and PDAA.

Inspiring First Monday Forums

First Monday Forum participants
At a First Monday Forum, Executive Director Bob Heath chats with two attendees.
For the first time in 2017, the PDAA joined forces with the PDC and USC in co-sponsoring First Monday informal lunchtime roundtables at George Washington University’s School of International Affairs. These are led by expert public diplomacy advocates — private sector and government — at the beginning of each month. According to Adam Powell, there now have been nearly a hundred First Monday sessions since 2010. Attendance has now approached capacity crowds, including a growing number of GWU students.
Recent roundtable leaders have included:
  • U.S Peace Corps director Dr. Jody Olsen, who shared success stories from her organization’s volunteers in 64 countries as diverse as Albania, Gambia, Ghana, Guatemala, Macedonia  and even the People’s Republic of China.
  • Assistant Secretary of State for Educational and Cultural Affairs Marie Royce on American educational and cultural exchanges, in all their variety and richness, as they build person-to-person friendships globally.
  • Sister Cities International President Roger-Mark De Souza, who noted that “by sharing ideas with other countries’ municipal leaders, here and abroad, we help shape America’s foreign relations unofficially, one handshake at a time.”
  • VOA anchor Greta van Susteren, who produced an on-scene documentary, Displaced, reflecting the horrific conditions in a refugee displacement camp for Burma’s Rohingya refugees in neighboring Bangladesh.

Monthly Seminars with Mid-Level Foreign Service Officers


Former US Ambassador to North Macedonia Jess L. Baily discusses the Role of Public Diplomacy in Resolving the Greece-Macedonia Name Dispute. Photo by Hunter B. Martin.
As part of the Public Diplomacy Council’s continuing commitment to foster the people and practice of public diplomacy at the U.S. Department of State we work with two FSO volunteer co-chairs to sponsor informal seminars around a variety of professional themes.  The seminars provide an opportunity for mid-level public diplomacy officers, many of whom are on their first Washington tours and widely dispersed around the Department, to meet each other, discuss professional and policy issues, learn about different types of public diplomacy assignments and consult with senior or retired officers in an informal setting.  Themes for discussion are chosen by the 30-50 FSOs who regularly participate and expert speakers are invited to address the contributions of public diplomacy to critical U.S. Department’s foreign policy challenges.  The PDC provides lunch; the American Foreign Service Association (AFSA) kindly provides a conference room at their headquarters.

PDAA Annual Awards to Recognize Public Diplomacy Successes

PDAA works with the Office of the Under Secretary for Public Diplomacy and Public Affairs to recognize annually outstanding public diplomacy efforts. The awards have gone to foreign service,  civil service, and locally employed staff, both overseas and in the U.S. A worldwide cable solicits nominations for innovation in serving U.S. policy objectives through a range of public diplomacy tools. The winners each year receive a certificate, a cash prize, a year’s membership to PDAA, and are honored at an annual brunch.
To fund the award program, PDAA raises money throughout the year, as well as contributing some funding from membership dues. This year on May 5 at the Army-Navy Club in Washington, DC, four awards were given:
  • Niles  Cole, CAO Kampala, received  an award for reaching 32 schools in 15 districts with the bus “Explorer Lab,” equipped with computers  and encouraging learning  through problem solving. The students’ interest led to the government purchasing US air quality equipment and drafting new environment regulations.
  • Christopher Hodges, PAO in the Palestinian Affairs Unit, US Embassy Jerusalem received his award for  extraordinary leadership during a period of low public opinion of US policy. He maintained effective contacts and shaped messaging through media interviews in fluent Arabic.
  • Natella Svistunova, PAO US Embassy Belmopan was awarded for an innovative plan to combat gender violence. She designed a  successful media campaign to create an  anti-violence label for a sauce. The product with the label was rolled out in an event attended by the Prime Minister’s spouse and family, engendering Belize-wide attention.
  • Debra Torbiong, Public Affairs Specialist at U.S.  Embassy  Koror  in Palau. She was cited by the Ambassador for a program that redesigned the Palau school lunch program and encouraged healthy eating and exercising. The Ambassador said she promoted health and food security through an “innovative, responsive , interactive and effective” campaign. Both Svistunova and Torbiong were present to receive their awards. The others were accepted by representatives from the respective geographic regional offices.

Coordination Initiatives Continue


Adam Clayton Powell III greets Roger-Mark De Souza, president of Sister Cities International, at the First Monday Forum Speaker on Feb. 11.
I asked USC scholar Adam Clayton Powell how he first became interested in public diplomacy. He has headed USC’s Washington office for more than a decade. He wanted to move to DC from California in 2010 and asked the former USC president, Max Nikias, what the office assignment here entailed.  President Nikias replied: “Connect the links.”
That meant from USC’s perspective, enhancing the contacts between the separate PD-related organizations in the nation’s capital: the Council (primarily an advocacy group in U.S. media and on Capitol Hill) and the Association (focused on perfecting public diplomacy practice in State and at missions overseas). Another key goal was to share knowledge about PD practices with newly-named FSOs and to encourage them to value 21st media vehicles (listening and viewing as well as counseling) as their careers are built. Adam Powell offered one example in “connecting the links”: an introductory seminar for new FSOs entitled: “What do expect to happen in your first day at your first overseas post?”
The PDC and PDAA continue to increase their links.
All those interested in the activities I mentioned above can learn more on their new, shared website at www.publicdiplomacy.org. There, you can learn about all the initiatives of both PDC and PDAA, which are expanding programs that are available to members of both organizations.
Cynthia and Panel
Ambassador Cynthia Efird addresses the crowd at a First Monday Forum.
The PDAA’s former president Efird reports that its board last month voted to “request the PDC to form a joint exploratory group with it to look at how to move further on closer cooperation, keeping in mind the organizational legal and other issues both memberships might have. “Cooperation,” she added, “is a work in progress, but a work that could be important in securing the health of both organizations and increasing the understanding of public diplomacy among our memberships and in a wider audience, as well.”
Two veteran public diplomacy advocates and nominees to succeed as presidents of the PDC and PDAA, Dr. Sherry Mueller of the Council and Jan Brambilla of the Association, appear to recognize the importance of sustaining the unprecedented contributions of their two predecessors.  Dr. Mueller, former President of Global Ties U.S. is a professor teaching cultural diplomacy at American University and Jan Brambilla is a longtime member of PDAA and a former distinguished personnel director at VOA.
I submit that the late great journalist and head of the former U.S. Information Agency, Edward R. Murrow, once offered a perfect prescription for public diplomacy all might easily agree on:  “To be persuasive, we must be believable.  To be believable, we must be credible.  To be credible, we must be truthful.  It is as simple as that.”

34 comments:

Sophia mylles said...

The article posted was very informative and useful. You people are doing a great job. Keep going.

Onlineindus
Pakistan English news
Pakistan Breaking news
Pakistan Latest news
Pakistan Update news
World news
Today World news
Today Pakistan news
Pakistan Education news
Technology news
Pakistan Technology news
KPK news
Today KPK news
Punjab news
Balochistan news
Health news
Science news
Sport News
Business news
Sindh news
Today sindh news

Ram Kapoor said...

NIOS 10th Admission Form
12th fail Admission in Nios
Nios 10th Class Subjects list
NIOS Delhi Admission
NIOS Admission fees 12th
nios 10th admission last date
9th fail admission 10th CBSE Private 
Nios question paper with answers 
Admission in Nios stream 2
NIOS 10th Admission

michelle woods said...

PLEASE READ PLEASE READ PLEASE READ
Hello everyone, i would like to share my experience on this platform. i have been hearing of Blank Atm for a while and i applied through a few people but i was scammed, not until i found Mr George who saved me from scammers, i got my blank ATM card in 5 days after application and tried the encrypted card in an ATM machine and pos cash store to my greatest surprise i was able to withdraw $3000 and that was the daily rate i applied for. to be honest there is no risk involved the card is not traceable and has an infrared signal that blocks off CCTV during your withdrawals. i just payed my daughters tuition fee and cleared my mortgage debts, i am also richer and started a business that is doing fine. Mr George is really a life saver and he is very genuine. You can contact him with this email address: blankatm402@gmail.com
Best wishes

livesportworld said...

Rakuten Japan Open championship


Rakuten Japan Open

Rakuten Japan Open championship
Men’s Tennis ATP Rakuten Japan Open Championships 2019 Location : Tokyo, Japan Event Now : Rakuten Japan Open 2019 Loc : Ariake Coliseum, Tokyo, Japan

Anonymous said...


Rakuten Japan Open championship


Rakuten Japan Open

Rakuten Japan Open championship
Men’s Tennis ATP Rakuten Japan Open Championships 2019 Location : Tokyo, Japan Event Now : Rakuten Japan Open 2019 Loc : Ariake Coliseum, Tokyo, Japan


Rakuten Japan Open championship

B.ed Admission in Delhi said...

M.ed
B.ed entrance exam 2020
B.ed online admission MDU Rohtak
hrybed
B.ed admission 2020 Jammu University

Patrachar School in Delhi said...

12th admission form Patrachar Vidyalaya
Patrachar Vidyalaya admission last date
10th admission Patrachar Vidyalaya last date
12th admission Patrachar Vidyalaya last date
12th admission Patrachar Vidyalaya

hrroman said...

If you are looking for the law assignment help then in this case you can opt for our Law Assignments help .we provide the best law assignment experts.We also provide Contract Law Homework Help for students across the globe. for more information contact us +16692714848.

Admin said...

Happy Independence Day 2020

meldaresearch said...

The ultimate goal of e-commerce assignment writing services is to provide E-commerce Essay Writing Services and e-commerce research paper services since most business assignment writing service students lack time to complete their custom e-commerce homework writing services.

Patrachar Vidyalaya said...

Nios Admission
Patrachar Vidyalaya
Show more
Show more
Show more

عبد الله محمد عبدالله said...

شركة تنظيف مكيفات بالرياض
شركة تنظيف شقق بالرياض
شركة تنظيف موكيت بالرياض
شركة تنظيف واجهات زجاج بالرياض

Patrachar Vidyalaya said...

12th admission patrachar vidyalaya
12th cbse patrachar Admission form
admission form Patrachar vidyalaya
CBSE Patrachar school
CBSE Patrachar Vidyalaya 

eCom said...

thanks for the post! appreciate it a lot. https://www.cekaja.com/info/wisata-virtual

Tucker Conrad said...

A GREAT SPELL CASTER (DR. EMU) THAT HELP ME BRING BACK MY EX GIRLFRIEND.
Am so happy to testify about a great spell caster that helped me when all hope was lost for me to unite with my ex-girlfriend that I love so much. I had a girlfriend that love me so much but something terrible happen to our relationship one afternoon when her friend that was always trying to get to me was trying to force me to make love to her just because she was been jealous of her friend that i was dating and on the scene my girlfriend just walk in and she thought we had something special doing together, i tried to explain things to her that her friend always do this whenever she is not with me and i always refuse her but i never told her because i did not want the both of them to be enemies to each other but she never believed me. She broke up with me and I tried times without numbers to make her believe me but she never believed me until one day i heard about the DR. EMU and I emailed him and he replied to me so kindly and helped me get back my lovely relationship that was already gone for two months.
Email him at: Emutemple@gmail.com  
Call or Whats-app him: +2347012841542

eCom said...

thanks for sharing this, check out my post please. appreciate it a lot. https://www.cekaja.com/info/9-daftar-harga-organ-tubuh-manusia

عبد الله محمد عبدالله said...


شركة تركيب طارد الحمام بالرياض
شركة مكافحة بق الفراش بالرياض
افضل شركة مكافحة النمل الاسود بالرياض
شركة مكافحة الفئران بالرياض
شركة مكافحة البرص بالرياض
شركة مكافحة الثعابين بالرياض

Glen Maxy said...

Company Law Assignment Help is the same. It is a legal education of the set of operations and formations of the company. It additionally deals with the company standards and encourages the company to manage its assets at the time they are eliminated in the liquidation process.

No 1 Assignment Help said...

The best article I have ever read. Thanks for sharing.
Visit: No 1 Assignment Help and MBA Assignment Help for top Quality Assignment Help.

James Charlie said...

The details presented in the above write-up are simply a great share. The well-written content reminds me of the impeccable Essay Writing Service service offered by the MyAssignmentHelpAU platform. If you are a student who is facing challenges in writing academic assignments, homework, dissertation, thesis, essays, case studies, reports, or presentations in America; the professional experts of this platform can provide you an intuitive writing experience in just a few clicks.

all-in-1 said...

Slim Fit T Shirts
Wet T shirts
Mini Digital Scales

Payal Singh said...

Escorts in Dehradun Order a girl with Dehradun Escorts strength be a fun way to spend the twilight. You realize slim escorts, busty escorts, bhabhi escorts, luxury escorts, and better.
Dehradun Escorts | Call Girls in Dehradun

majortotositepro said...

Hi my friend! I want to say that this post is awesome, great written and include approximately all important infos.
I would like to look extra posts like this . 토토사이트

racesiteinfo said...

You are truly a just right webmaster. The site loading speed is incredible. It seems that you are doing any unique trick. Also visit my site: 경마

oncasinositenet said...

I read tһis piece of writing completely ⅽoncerning tһe
difference of latest and ⲣreνious technologies, it’s amazing article. 바카라사이트

totopickpro said...

Really appreciate you sharing this article post. Really thank you! Really Cool. 온라인경마

yadongbiz said...

Hard to ignore such an amazing article like this. You really amazed me with your writing talent. Thank you for sharing again.

야설

Also visit my web site;
야설

yahanvideonet said...


Nice to be visiting your blog again. it has been months for me. Well this article that i’ve been waited for so long. I need this article to complete my assignment in the college. and it has same topic with your article. Thanks. great share
일본야동
Also visit my web site 일본야동

koreayadongcom said...

I’m going to bookmark your site and keep checking for new details about once per week.
국산야동
Also visit my web site 국산야동

chinayadongnet said...


I subscribed to your Feed too.

일본야동
Also visit my web site 일본야동

japanyadongcom said...

Hi there! This article could not be written much better!
야설
Also visit my web site 야설

wrecking ball said...



Hey friend, it is a very well written article, thank you for the valuable and useful information you provide in this post. Keep up the good work! FYI, please check these depression, stress and anxiety-related articles:
fino partner , The Alchemist book review

Rahul Saxena said...

Citizenship by Investment services in dubai
Best Rashi Ratan dealer in Meerut

Rahul Saxena said...

best private school in bulandshahr
Quaity Education in Bulandshahr