Thursday, May 3, 2018

Young People Head SDG Publicity in Iceland

Lowana Veal,

Image from article, with caption: Seventeen-year-old Mathias Bragi Ölvisson lives in the agricultural village of Fludir, South Iceland, where his family have a large farm. He has known about the SDGs since there were agreed in 2015.

Iceland has decided to spearhead publicity for the Sustainable Development Goals (SDGs) by setting up a 12-person council of young people aged between 13 and 18, under the auspices of the Prime Minister’s Office (PMO).

Over 140 young people applied for the 12 places and, according to Nilsina Larsen Einarsdottir, coordinator of the project, “all of them had many brilliant ideas, so the choice was extremely difficult.” ...

The United Nations Association of Iceland (UNA Iceland) has been the government's primary partner in promoting the SDGs. Recently, the government working group on SDG implementation also launched an official campaign on SDGs in television, newspapers and on social media", says Maria Mjöll Jonsdottir, Director of Communications and Public Diplomacy [JB emphasis] at the Ministry for Foreign Affairs. ...

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