August 01, 2017 via email
The Soft Power 30 Report suggests that national leaders influence their nations' brands. Nation branding scholars have also examined this relationship, noting that the two brands can begin to merge as the qualities of a leader become associated with that of the nation. At its extreme, the leader’s brand can eclipse the national brand causing a “halo effect”. Read More... |
Saudi Arabia has announced plans to create a tourism hotspot nearly twice the size of Wales on its unspoilt Red Sea coastline, in a bid to help double the number of visitors to the Middle Eastern country. The Kingdom has also indicated that it is prepared to relax its strict laws, such as bans on drinking alcohol, to entice more western holidaymakers. Read More... |
St Mary’s University, Twickenham, has entered into a formal partnership with EMD École de Management in Marseille. [...] As part of the new agreement, the two institutions are set to collaborate on the delivery of a new Master of Science (MSc) programme in International Business Management. This part-franchise programme will be awarded by St Mary’s and delivered and assessed collaboratively by St Mary’s and EMD, Marseille. Read More... |
More than five centuries after King Ferdinand and Queen Isabella expelled Spain’s Jewish population, the still-spoken language of the exiles is to be formally honored by the country’s leading linguistic authority. The Spanish Royal Academy (RAE) has announced plans to create a Judeo-Spanish branch in Israel that will sit alongside the 23 existing academies dedicated to the Spanish languages across Latin America and in countries such as Equatorial Guinea and the Philippines. Read More... |
Stevie Wonder, Green Day, The Lumineers, The Killers, and The Chainsmokers are set to headline the Sept. 23 Global Citizen Festival, the annual concert in Central Park that blends music and social activism. [...] As in the past, 60,000 tickets are expected to be given out for the festival, essentially as rewards to participants in Global Citizen’s initiatives to end extreme poverty worldwide and tackle other social ills. Read More... |
The renowned Premier Skills initiative run by the Premier League and the British council returns to Cape Town this week as part of their three-year Premier Skills programme. The programme, which started last Saturday and will conclude this Saturday, is taking place at the Ikamva home of Ajax Cape Town with intensive training for 60 grassroots coaches and 24 referees from all over the province. Read More... |
Turkey uses Hagia Sophia as a tool of cultural diplomacy to exert both soft and hard power. The monument is a UNESCO World Heritage Site and has been a museum since 1935. [...] At this stage, the Turkish government is expected to use Hagia Sophia as a negotiating tool in its diplomatic struggle over Kurdistan and other geopolitical issues. Read More... |
A 32-member cultural troupe led by Pakistan National Council of the Arts (PNCA) Director General Jamal Shah returned from a tour of China on Monday. The troupe comprised folk singers, dancers and musicians specializing in traditional music and instrumentalists from all parts of the country. The troupe performed at four different places in the Xinjiang region of China. Read More... |
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