Monday, February 13, 2017
What is the Role of Former Ambassadors in Digital Diplomacy?
Ilan Manor, digdipblog.com
Ambassadors can serve as important digital diplomacy assets. Given their high profile, Ambassadors are often able to attract more social media followers than embassies. Additionally, given their extraordinary and plenipotentiary status as government representatives, their online comments soon find their way to media reports. Indeed, an Ambassadorial tweet can spark controversy, or add new opinions and perspectives to ongoing debates. The French Ambassador to the US, Gérard Araud, is but one example of an Ambassador whose tweets are often picked up by newspapers such as the New York Times.